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Showing posts with the label loyalty rewards

What is your real opinion?

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We don't think its possible that vote after vote a person can 'like' every upload they see. Sometimes scrolling through and voting on hundreds or thousands of uploads a user will vote like or dislike without changing opinion. If you constantly feedback thoughtless, monotonous voting patterns, our algorithms suspect you are not a human and your earnings may be penalized. A similar problem occurs when our algorithms process applications for a new account. Sometime we see patterns that do not support that a human is behind the voting. This occurs when either likes or dislikes are unusually dominant that you appear as a bot. Often accounts will be placed into a holding pattern until they demonstrate clearly that there is a human applicant present. We urge you to be more thoughtful about your voting and assist the entire community to judge and determine the content uploads that the next AdFreeway users will see. Your participation is important to us us, to advertisers and your f...

Data-Assists for Advertisers are Fair-Trade for Users

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Application of real-time data to buy some component of programmatic media is useful compared to most platforms that execute 100% of media buys in retrospect. The cookie is widely used after the 'horse has bolted', in retrospect, which explains why many ads keep appearing well after a purchase or interaction. AdFreeway introduced data-assists which are an instance of user provided, prospective data obtained during a programmatic advertising campaign that is associated with an advertisers desired outcome for their ad impression. These data-assists are reported as an event of the impression which is reported to advertisers and the user, with payment. It works because votes discover cohort identifiers that cluster with the voter. The discovered identifiers are rarely in the advertisers audience and the voted ad unit is rapidly delivered on the first available brand-safe impression. This just-in-time approach discovers new customers, ensures freshness and a responsiveness that gives...

Distinguished Users

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Our highest earning users are often present across different web sites or applications. They visit  AdFreeway.com to vote regularly, with variance between likes and dislikes and upload their daily allocation with attention to quality. These serious users are intent to make the most of our algorithms and they demonstrate a clear understanding of its rules. We continuously recruit new users to the AdFreeway platform and do our best to algorithmically dissuade those who flaunt these rules. Quick hit users looking for fast-bucks won't steadily increase their earnings and those who signup just for a bonus are less likely to become influential.  Some users have also earned advertising click-rewards, a lucrative reward category that is activated when advertisers run campaigns in conjunction with data from the AdFreeway platform. Advertising agencies require quality data and that can only come from users who have a quality track-record within the AdFreeway platform. Over time, as we b...

Wasting Uploads!

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A few tips about uploads may help improve your earnings. Its important that uploads and voting continue to be attractive to other users to help increase the size of AdFreeway's global audience and reward pool. The reward pool is increased when new users are approved to use social and earn. As that takes place, users can also increase their individual share of earnings. The reward icons displayed when voting indicate whether the uploader will receive a reward along with the voter. If the dislike ratio on the upload is too high, the uploader will stop being rewarded.  So, be sure to upload only those files you believe will perform well and continue to receive a reward. Reward the voter only! One reward for the voter and one for the uploader

Promote or Demote Uploads - Your Vote Counts!

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You and your vote are the backbone of AdFreeway Social. You may not see all of the uploaded content,  because your votes shape what others see! With no user names, comments, groups or friends, what kind of a social network is AdFreeway?  In truth, its complex and most times we struggle to describe our algorithms. Put simply your votes may make you their leader, their votes may make you their follower and it all depends on the dynamic status of domain collections. In addition to our social feed, we advertise to you at domains you visit. By doing that we build you a  domain collection. That collection anonymously connects you with other temporary or permanent domain collections of other users.  So what does all that mean? One way to think of this; Like votes promote an upload, Dislike votes demote it The behavior of uploaded content depends on your votes, its earnings will increase or decrease according to the overall network affect of each of your votes. The impact of...

Advertising - The Gift That Keeps Giving

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Adfreeway has simplified cookiless user clustering and reduced overly invasive practises to collect large amounts of data at great expense to user privacy. This reflects the double edged benefit of AdFreeway's effective approach, which is best summed up by the comment  Carlos Alija at MullenLowe US made after  the recent Australian Open Tennis mens championship final.  The quest for data to predict your every next move and the competition to get it right, just in time is overwhelming, yet the output continues to fail us. Alternatively the speed at which a willing participant can inform content (advertising) distribution is faster and more accurate. This is why AdFreeway innovated its user-driven platform to address advertisings first problem, finding the advertisers audience and growing it.  AdFreeway's platform delivers on two essential requirements, user opinions that produce advertising identifiers at a speed beyond predictive computations. When we first discover...

Social Media That Pays

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AdFreeway will soon be inviting selected users to test the roll out of its social content network - with a twist. Initially, no messaging, no profiles, just content uploads. Reward tokens will be earned for the upload, for votes on uploaded content and a token commission will be paid to the uploader for votes their content receives.  Development Screenshot This will significantly increase opportunities to earn new tokens in addition to AdFreeway managed advertising campaigns - no more waiting for new ads. AdFreeway social is entirely driven by human interaction, not some artificial intelligence second guessing your next move. As some of you already know, its not that easy to get an approved account because AdFreeway must first be able to serve an ad to you when you visit and use other web sites or applications. Once advertising to you has been successful, your account application will automatically be approved. Then, you're in the system and can begin redeeming tokens for rewards t...

Socially Responsible Advertising

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  The social movement away from Web 2.0 is a paradigm shift. Its taking place around a unique token that is issued to record and report a database-transaction. The issued token should be directed to benefit a user whose data was involved in steps that led to a commercial event or goal. If the token, issued to the user, can be exchanged for some financial benefit it is Web3 compliant.   Web3 principles will move a share of revenue to users, acknoweldge their contribution and quickly penetrate blockchains for cryptocurrencies, NFT's and reward platforms. This video explainer covers all these points, the most important being that users get paid. AdFreeway is leading the way toward socially responsible advertising that gives all participants a financial stake in transactional outcomes. Agencies and brands should be encouraged to adopt these practices, it'll be better for business and improve relationships with users, afterall they are the market.  @jessicaelawson Repl...

Ads In The Wild!

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At AdFreeway your location on the internet can be very important. Ad votes and rewards earned at AdFreeway.com, pay out a lower value than on ad votes on ads delivered to you in the wild. There can be a big difference! The wild means web sites and applications other than adfreeway.com  What's the difference? The face value on rewards you earn. For example the face value of vote and sign-up rewards earned from ads displayed at wild locations, other than adfreeway.com can be worth as much as 2X or more the values for the same actions at adfreeway.com . Your invitation to vote and earn Why is this? Its simple, AdFreeway is an environment for serving ads using programmatic advertising exchanges. There is less benefit to AdFreeway and its advertisers if you do most of your voting or clicking on AdFreeway.com. However, if you encounter an ad with an invitation to vote (like the image above) and that ad is delivered to you on a web site or application in the wild, be sure to take up the o...

Earnings Speed Limits

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The Earnings Speed Limit is first displayed on a users newly registered 'My Account' page. This indicates the percentage of the available reward values the account is presently eligible to earn. This limit applies to all the different types of AdFreeway rewards (i.e. vote, performance, and referral). The three current Earnings Speeds Limits are: Slow Lane = 25% of reward value Middle Lane = 50% of reward value Fast Lane = 100% of reward value Account Earnings Speed Limits are dynamic because the identifiers of AdFreeway members, or anonymous users before registration are constantly changing lanes. Members can have a direct influence on which lane they drive in. Certain behaviors will allow earnings to speed up, and others will slow earnings down. Why are there Earnings Speed Limits? AdFreeway must be able to serve ads to our entitled reward earners to align them and their voting preferences with advertisers audiences at tens of thousands of web sites or applications. If we ca...

Reaching Further with Reward

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Rewards are up, traffic is up, ads are up and the great news is that votes are helping advertisers to reach further into their audience and improve their campaign media performances. Our eco-system is increasingly understood, especially by voters who are already receiving a steady stream of redeemable reward shares from the data AdFreeway is using to improve campaigns.  Ad agencies can now upload creatives to directly plan and auto-manage media buying through AdFreeway's portal . Reporting votes and their effect on growing an audience is a new data metric for clients and agencies visible in the portal. The visual comparison of media buys targeting AdFreeway cohort vs. general public and first-party audiences provides new and powerful insights that are useful and valuable to ad-agency clients. AdFreeway is a real-time, creative multivariate that continuously shapes audiences to receive the most appropriate campaign creative. Votes are applied, in real time to score each campaign cre...

Audiences and Advertisers Better Together

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Advertising agencies often ask audiences whether or not they like a campaign creative - So, what's the big deal about voting?  TikTok is entirely based on opinion, YouTube occasionally requests a vote and Facebook, Instagram or Twitter convert single sentiments into multidimensional data-points.  When AdFreeway started paying rewards to people, for opinions on its ads many wondered whether that data could be amplified to improve the performance of ad campaigns and justify the cost of rewards paid to participating audiences. After running pilots for a few years AdFreeway extended its media buy trough The Trade Desk to prove the feasibility of this win-win model. In its most recent correlation, from multiple ad campaigns on three continents, its become clear that data can be applied in campaign-time to re-allocate ad spends to preferential ad creatives retargeted at the campaign audience.    The fact is the more people like vs. dislike an ad the better it will perform....

Collective Action - A User's Right to Get Paid!

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Users have been coerced to give up their private data rights in exchange for platform services like search engines, social networks and web sites. Being coerced may not seem too perverse, but the collective value of each users data is now the basis for several trillion dollars in corporate and shareholder valuations, with no financial benefit accruing to owners of that data.  Historically household data was aggregated by services like Nielsen. Contracts were entered with families who were paid to provide psycho-demographic information and media viewing habits over weeks, months and years. From the 1950's that data was purchased and analyzed to shape the massive industry that television became, but web-site terms and conditions changed the payment model for use of an individuals private data.   So, why should users continue to be singled out and exploited when platform services are being commoditized and the value of private data, in exchange for these services is no longe...

Aligning Agency, Advertiser and Audience

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It's time to discuss the elephant in the room, to quantify the value of a users' data to publishers, advertisers and to level the playing field. AdFreeway has made a start, a path toward a user driven value-exchange for data and participation that genuinely improves advertising campaign performances and underwrites the economics of audience rewards.  Advertisers are the eight hundred pound gorilla who want a friendly elephant, but publishers have often played host to tensions. The present rumblings between free-content, data-privacy and hosted-services, like social media and instant messaging are seismic. Data-privacy is in the sights of regulators trying to balance content that is provided free with host-publishers who exploit the market of advertisers looking for audiences. The free-content tradeoff for data-privacy is not as good as it once was. Choices abound and hosted-services should no longer exploit their massive private-data libraries without paying their users who com...

Who wants more rewards?

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We want to run more ad campaigns for advertisers in South Africa and around the world to bring you more vote and click rewards. If you've received rewards already and you want reward opportunities to increase you can help by sending encouraging messages on social media pages or to web sites to your favorite brands. It will be a big help to us and will increase the number of advertising campaigns we can offer rewards on.  You may not be aware that you are eligible to receive local and international click-rewards, but only local vote-rewards on AdFreeway advertising campaigns run in the country you live. The reason is that voters must be sensitized to local market conditions in order that their voting patterns are relevant for local advertisers. This relevance helps AdFreeway to serve the right ads to the right people at the right time. However, web sites you have visited that are in common with people in international markets could keep you earning click-rewards. Other than voting, ...

Advertising Rewards By Listening to Audience Sensitivity

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Why would AdFreeway pay $3 per vote on an advertisers campaign creatives? We do so because a balanced advertising ecosystem is more productive for brands and audiences.  AdFreeway's Audience AdGraph is better explained using data from the present education campaign in South Africa where we are pre-emptively educating defined audiences ahead of a display media campaign for WPP agency Yonder Media client.  Part 1 of campaign with 'Vote Now' invitation Part 2 with no 'Vote Now' invitation The primary campaign objective is 'Vote' - 'Like' or 'Dislike' earns the same reward, secondary is 'Click' which redirects to adfreeway.com/vote . Voters are rewarded R30 for the first vote and R15-R30 each subsequent vote and can redeem immediately. A|B|C creatives start out with equal campaign budgets but, rate of spend adjusts competitively based on impression URL's to audiences and votes. The display campaign running via The Trade Desk builds ...

Breaking in the rules - Uniqueness

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AdFreeway will always value members who are unique individuals. However, we will also go to great lengths to filter and remove any applicants or members that are found not to be unique or are associated with fraudulent IP or email addresses. The reason for this is simple. We rely on a network of registered users whose opinions on ads can have meaningful impact to AdFreeway ads delivered via ad exchanges. In addition to the opportunities to vote and earn, registered members will also be eligible to receive bonuses from click-rewards. We intend that  these additional click-rewards will eventually become the more significant earnings component. They are sponsored by AdFreeway and its advertisers for the benefit of registered members who have played a direct or indirect role delivering ads to active audiences via AdFreeway's AdGraph algorithms.  Look out for your first click-reward, we will notify you by email when that takes place. Please be patient, as more advertisers adopt AdF...

How do I earn from other peoples clicks?

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It pays to vote and register at AdFreeway. Why is that? Because your registration allows you to keep earning from future ad campaigns whether you vote in those campaigns or not. We have already shown our registered users that, even after one year their connections in our AdGraph remain as relevant to current advertising campaigns and therefore their potential to earn continues. Initially we connect your temporary advertiser ID to other ID's based on associated URL's collected during our frequent attempts to buy and deliver you advertising impressions. Once you vote and register your URL's become permanent and can provide ongoing, important links in our AdGraph. These links may connect a vote preference to ID's to enhance the delivery of advertiser messages. In the image above like or dislike votes for the blue, brown or green ads can preferentially inform which ad to serve to which ID's, based on their URL overlaps with other ID's that are more likely to agree a...

AdFreeway - Rewarding for audiences and advertisers.

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We set out to socialize display media. To do so we spent two years testing an opinion and reward ad-graph to see if it would improve response. We build an algorithm to value and reward all opinions, but also to decide which opinions should prevail and earn more. Our ads continuously invite and reward audiences for instincts by voting on A, B or C ad-campaign creatives that inform ad-delivery and improve campaign performance. Like or dislike votes are associated with similar audiences in our databases and applied competitively to serve A and/or B and/or C ads to other users. Voters collect an instant, unconditional reward and additional performance rewards. An A, B or C ad served to similar audiences always entitles an originating voter to an additional performance reward when an ad recipient clicks the ad. If the voters’ vote is uniquely associated with the audience the voter receives the full reward value or it is shared by other voters with identical votes who are also in the ide...